DIGITAL MARKETING

As a pioneer in the Digital Marketing education field, since 2015, AIB Sri Lanka is the first to get accredited in the Digital Marketing field through several partnerships with ATHE UK, CPD UK and ABE UK

We are the first to launch the Diploma in Digital Marketing program in 2015 to introduce the Masters in Digital Marketing program in 2021.

Our Digital Marketing programs focus on developing skills to meet the needs of the digital marketing industry that’ll help you understand how digital marketing works in the wider world

Through our programs, you will gain the opportunity to work with industry professionals to amplify your digital marketing skills and prepare you for employment in digital agencies and consultancies both in Sri Lanka and Abroad

Our Digital Marketing programs allow you to gain a professional qualification endorsed by the CPD UK and ABE UK; both globally recognized qualifications

Your pathway

Interested in this course?

Give us a call on (+94) 076 538 0070 or 076 838 0505

Certificate in Digital Marketing (CPD UK)

Certificate in Digital Marketing focuses on providing a basic knowledge for beginners. Upon successful completion of the program students are eligible for internships that provide on the job training

Duration : 3 months

Program Fee : LKR 18,200

Exam Fee : £20

Mode of learning : Online

Next Intake : 15th December 2022

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Diploma in Digital Marketing (CPD UK)

Thisanda

I have completed my CIM and my Pilot licensing. I took up a course in Diploma in Digital Marketing to notch up my skills in 2019. The programme was well built to meet the demands of my entrepreneurial and career life. Lecturers are friendly. The programme support team is extreamly supportive. Workshops were using tools that are practical.

Clive

I am a biomedical science graduate. I joined the digital marketing course to advance my skills. I completed my qualification in 2020. Friendly lecturers. The knowledge from the course helped me launched myself into the digital marketing industry.

Shivanka

I am digital marketing professional. I was an agency man when I started my career. I was introduced to AIB with the ATHE endorsement in 2015. Today, I have transformmed my career as a digital marketer. I am a Digital Marketing manager at HNB Assuarance PLC

Diploma in Digital Marketing focuses on providing advanced digital marketing skills for professionals..

Duration : 3 months

Program Fee : LKR 28,200

Exam Fee : £40

Mode of learning : Online

Next Intake : 26th November 2022

Master in Digital Marketing

Partnered with Transmind Institute of Training & Development, AIB provides The Masters in Digital Marketing program awarded by Guglielmo Marconi University, Italy.

This program is designed for both current and prospective marketing practitioners, since its curriculum provides students with an understanding of the general marketing theory, as well as several contemporary digital marketing techniques.

Guglielmo Marconi University is a public non-state university recognised by the Italian Government and approved as the first Italian Open University by the Ministerial Decree of 1st March 2004. The University programs are legally recognized and accredited in Italy, Greece and in and around Europe as it compliance with the Decree of the Ministry of Education, University and Research (the Italian official accreditation body for all university programs and courses). The University, whose Headquarters are situated in the heart of Rome, Italy, Via Plinio 44, 00193, has approximately 16000 students and around 500 staff and faculty to manage its operations.

Accredited by Ministry of Education, Italy
Accredited by Hellenic NARIC, Δ.Ο.Α.Τ.Α.Π. Greece
Recognized by the members of European Union
Listed in IAU/WHED, therefore recognized by UGC Sri Lanka

Students will have the opportunity to study major disciplines in marketing, advertising and promotion in a global context together with the examination of new technologies and advanced marketing tools including, consumer psychology and buying behavior, marketing strategy, people management, digital branding, social media and advertising with new media.

Through the Master's program, students are able to specialize in Digital Marketing

Outcomes and Professional Profile

Demonstrate a critical understanding of the main themes and concepts of digital marketing and application to the international environment.

Improve problem solving skills, self-expression and independent study, capable of tackling issues surrounding digital marketing.

Develop analytical and interpretative skills, demonstrate interest and awareness of contemporary marketing trends.

Acquire necessary knowledge for a career in contemporary marketing positions

Capable of operating in multinational companies and international organizations, both public and private.

Develop necessary skills and competences for effective intervention, practical expertise with application to an international context.

Duration : 1 year

Credits : 90 ECTS (European Credit Transfer and Accumulation System)/180 Credits

Modules :

Marketing Theory | Digital Marketing Management| Marketing Practice| Communication and Media|